--------  MANTEX NEWSLETTER --------

	Number 127 - April 2007 - ISSN 1470-1863

	Digital Futures - Music - E-Commerce


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0---	'The Long Tail' - book review
	http://www.mantex.co.uk/reviews/anderson_2.htm

	If you're interested in the latest developments
	of digital technology and eCommerce, don't miss
	this book whatever you do.

	Chris Anderson looks at companies such as Amazon,
	YouTube, MySpace, and others who are turning the
	business world and its methods upside down.

	Small startup businesses can capture big
	audiences if they use the latest strategies
	of social media, and cultivate niche markets.

	The secret is to maximise the digital elements
	of your business, keep your overheads and prices
	low - even give stuff away - and reach out for
	the global market which is within your grasp.

	http://www.mantex.co.uk/reviews/anderson_2.htm



0---	Pub quiz - Question #1

	What is the proper name for the white of an egg?



0---	'Rough Guides' - new titles

	The other day I was updating a review of
	'The Rough Guide to the Internet' when
	I discovered that the series has been
	extended to include lots more titles on
	new media and related issues.

	These are compact, cheap, and best-selling
	introductions to their topics - packed with
	links, addresses, and free downloads.

	Rough Guide to the Internet
	http://tinyurl.com/2pzzwp

	MySpace and Online Communities
	http://tinyurl.com/228xyb

	Rough Guide to Blogging
	http://tinyurl.com/273ftx

	Rough Guide to Internet Radio
	http://tinyurl.com/yuch6m

	Rough Guide to iPods, iTunes, and Music Online
	http://tinyurl.com/2hgank



0---	Pub quiz - Question #2

	What was described as "a riddle, wrapped in
	a mystery, inside an enigma"?



0---	'From Blog to Hollywood!

	There's going to be a film drama made of
	Belle de Jour - a blog which purports to be
	the diary of a high-class call girl which
	was very much a talking point about three
	years ago.

	 http://belledejour-uk.blogspot.com

	The film will star Billie Piper, who I
	understand is a film starlet of some
	pulchritude, and it will be shown on ITV2
	in an attempt to raise their flagging profile.

	However, doubts have been raised about the
	authenticity of the original blog and the
	writer's true identity - which you can read
	about here

	 http://mantex.blogspot.com/2004/09/ecriture-feminine.html

	The blog was transformed into a book two
	years ago, which you can buy here -

	http://tinyurl.com/3yxjhg

	and there was even a follow-up here -

	http://tinyurl.com/2w87pe

	So don't say blogging will never make
	you a media star!



0---	Pub quiz - Question #3

	Of which American state is Denver the capital?



0---	theJazz - Zoe Rahman - theBusiness!
	http://tinyurl.com/2y9wwc

	Wow! Best justification for the new DAB radio
	station cropped up yesterday. A young jazz
	pianist who I hadn't heard of before.

	Zoe Rahman. She'll knock your socks off.

	You'd think she was straight out of New York
	but no, it's Chichester in rural Hampshire -
	though she has come via a spell at the
	Berklee School of Music.

	http://tinyurl.com/2y9wwc



0---	Pub quiz - Question #4

	What is an odalisque?



0---	READER SURVEY RESULTS

	Many thanks to subscribers for their feedback.

	Ziyan Wang writes from Singapore to say that
	he "like[s] the quiz best of all."

	Susan Watson in Toronto agrees: "I enjoy the
	funny pub questions! I really like the many
	unusual subjects that are discussed. I wish
	the newsletter were more frequent."

	Cheryl Jackson writes from "The Four Corners
	area of the USA where the states of Arizona,
	Colorado, New Mexico and Utah meet" to say
	that "The overall reason why I like your
	newsletter is because it gives a British
	Isles view of the world."

	And Ivette Marrero from Havana in Cuba says
	"I think that the newsletter is great but
	maybe it will be better if we can send comments
	to another subscriber and know other persons
	that forms part of this emailing list."

	Good idea Ivette! We are opening a LETTERS
	column in the very next issue - so if you want
	to talk to us - and to all our 12,000-plus
	subscribers - just drop us a line.

	Email to - news@mantex.co.uk

	Damian Grant writes forthrightly from Lille
	to alert us to a major shortcoming:

	"In view of the unjustified disparagement of
	the art of poetry in your [last] issue, I
	will tell you in one word what is needful
	in your Newsletter: POETRY. And I can also
	tell you who can provide it: ME ... This is
	an offer that cannot be refused!"

	Never say we do not listen to our readers.
	We've taken him at his word. See below.

	Clark Richardson from Tokyo says "Well you
	are doing just about everything just fine,
	perhaps a little less 'The Bloomsbury Group'."

	Oops! Maybe my hobby is showing too much?
	But point taken Clark, so maybe for a while
	fellow enthusiasts should look for updates at

	http://www.mantex.co.uk/ou/a319/bloom-00.htm



0---	Pub quiz - Question #5

	 By what name was Emmanuel Goldenberg better known?



0---	'Love in Bloomsbury'
	http://www.mantex.co.uk/reviews/partridge.htm

	[OK - you'll just have to indulge on this one.]

	Frances Partridge was one of the last of the
	original Bloomsbury Group. Here she gives a
	first-hand account of her childhood and her
	time at Cambridge as an undergraduate - with
	Ludwig Wittgenstein, no less.

	But the centre of the book  is her extraordinary
	relationships with Ralph Partridge, Lytton Strachey,
	and Dora Carrington - all four of whom seemed to be
	in love with one of the others at any given time.

	It's a story which spans the period 1900-1940
	and offers fascinating insights into the
	intellectual and cultural life of this time.
	She also has very graceful literary style.

	http://www.mantex.co.uk/reviews/partridge.htm



0---	Pub quiz - Question #6

	What is mycology?



0-----	'Go It Alone!' - rules for self-employment
	http://www.mantex.co.uk/reviews/burch.htm

	I bought this book on the strength of reviews
	at Amazon - and it turned out to be a winner!

	It's a morale-boosting guide for anybody who
	wants to start their own business, who might
	be facing unemployment, or who harbours deep
	desires to be their own boss.

	Geoff Burch takes an entirely practical
	approach and shows how it can be done - by
	cutting your costs to a minimum and steering
	clear of get-rich-quick schemes.

	It will also be useful for all those folk
	who are facing early retirement and wondering
	what to do with themselves.

	Do your own thing - and hold your head up high!

	http://www.mantex.co.uk/reviews/burch.htm



0---	Pub quiz - Question #7

	What is vellum made from?



0---	Digital Life - News
	http://www.joost.com

	Do you know what the Next Big Thing in
	the digital world is tipped to be?

	It's TV via the Internet. A company
	called Joost is running trials now and
	thinks it will be ready to launch in
	the summer.

	And the secret of how it all works?
	Well, they will use Peer-2-Peer technology,
	a clever move in which people watch TV
	programs on laptops, then when they want to
	watch something else, they download it from
	*other people*, not the company itself.

	And the system will be f.r.e.e - with
	money made from short bursts of advertising
	(which can be edited out, by the way).

	You can sign up to be a beta-tester here

	http://www.joost.com



0---	Pub quiz - Question #8

	How many cubic centimetres in a cubic metre?



0---	'Maestros, Masterpieces and Madness'
	http://www.mantex.co.uk/reviews/lebrecht.htm

	This is hot off the press from Norman Lebrecht,
	who is a pundit on classical music.

	He looks at the history of recording classical
	music and traces its development, principally
	via the prima-donna-like conductors who have
	churned out masterpieces and made a fortune -
	largely for themselves and the record companies.

	It is a tale of geese laying golden eggs - until
	things started going wrong in the 1950s with the
	advent of pop music. Then, fuelled by panic and
	gold-lust, the business went into free fall, and
	is now in an even worse state because of Internet
	downloading.

	It's a breathy and lively read - packed with
	dirt-dishing anecdotes about the mighty and famous.

	http://www.mantex.co.uk/reviews/lebrecht.htm

	Norman Lebrecht also blogs at 'Slipped Disc'

	http://www.artsjournal.com/slippeddisc/



0---	Pub quiz - Question #9

	What is the capital of Tibet?



0---	Digital life - Music Now!
	http://www.sellaband.com

	London pop group Second Person have raised
	UKP 26,000 to make their first album - and
	the money has been put upfront by their fans.
	How does it work?

	Brilliant site concept Sellaband.com have
	come up with a scheme where everybody wins -
	typical of new eCommerce.

	The band uploads its music, fans who like it
	put $10 each into trust, and when the pot gets
	to $50,000, the band gets to make a record (CD).
	The CD sells, and everybody gets a cut  - site,
	band, and fan.

	Will it work? Well, three bands have already
	broken the barrier. It's called the 'MySpace'
	effect: if enough people like it, the word
	gets around.

	http://www.sellaband.com



0---	Pub quiz - Question #10

	Where is the opera 'Billy Budd' set?



0---	Books we can't finish

	Kevin Killeen of Teletext Reading Report
	came up with a survey of books people
	start reading but don't finish.

	Top 10 fiction titles

	1. 'Vernon God Little', DBC Pierre
	2. 'Harry Potter and the Goblet of Fire', JK Rowling
	3. 'Ulysses', James Joyce
	4. 'Captain Corelli's Mandolin', Louis De Bernieres
	5. 'Cloud Atlas', David Mitchell
	6. 'The Satanic Verses', Salman Rushdie
	7. 'The Alchemist', Paulo Coelho
	8. 'War and Peace', Leo Tolstoy
	9. 'The God of Small Things', Arundhati Roy
	10.'Crime and Punishment', Fyodor Dostoevsky

	Non fiction titles

	1. 'The Blunkett Tapes', David Blunkett
	2. 'My Life', Bill Clinton
	3. 'My Side', David Beckham
	4. 'Eats, Shoots & Leaves', Lynne Truss
	5. 'Wild Swans', Jung Chang
	6. 'Easy Way to Stop Smoking', Allen Carr
	7. 'The Downing Street Years', Margaret Thatcher
	8. 'I Can Make You Thin', Paul McKenna
	9. 'Jade: My Autobiography', Jade Goody
	10. 'Why Don't Penguins' Feet Freeze?', Mick O'Hare



0---	Poetry Corner - CURSORY RHYMES

	Sing a song of somewhere (sorrow fills the eye),
	Where were all the weapons? Faked in a lie.
	When the lie was opened, the bombs began to ring:
	Wasn't this the consequence of doing a dirty thing?

	Bush was in a Baghdad morgue, counting out the dead,
	Blair was down in Basra where the streets were running red;
	Fifteen marines were in Tehran, wondering what they'd done -
	An angel with black wings flew by, and turned them all to stone.

	Damian Grant



0---	Reader's Letters and Corrections

	Nicholas Bloom from Hampshire was first out
	of the blocks to point out the deliberate
	mistake in our last issue.

	"Pub Quiz #5 : I thought that Captain Smollett
	was Captain of the Hispaniola."

	And Eleanor Scott from Cambridge was quick to
	follow up in learned agreement:

	"I have to tell you that the captain of the
	Hispaniola was *not* Long John Silver - he was
	merely the ship's cook, until he persuaded the
	crew to mutiny.

	The mutiny was ultimately unsuccessful,
	because the crew were too drunk, ignorant
	and superstitious to maintain their
	discipline once they had overthrown
	the captain.

	He was in fact, Captain Smollett - easily
	forgotten, as he was one of the story's
	more minor characters, much less interesting
	than ridiculous Squire Trelawney who was
	funding the trip, and the authoritative
	and decent Dr Livesey."

	She's obviously read the book! Unlike our
	question-setter, who has been sent to the
	local college of further education for
	re-training and punishment.



0---	Pub quiz - ANSWERS

	#1  What is the proper name for the white of an egg?
	ANSWER: Albumen

	#2  What was described as "a riddle, wrapped in
	a mystery, inside an enigma"?
	ANSWER: Russia (by Winston Churchill)

	#3  Of which American state is Denver the capital?
	ANSWER: Colorado

	#4  What is an odalisque?
	ANSWER: A female slave

	#5  By what name was Emmanuel Goldenberg better known?
	ANSWER: Edward G. Robinson

	#6  What is mycology?
	ANSWER: The study of fungi

	#7  What is vellum made from?
	ANSWER: Calf skin

	#8  How many cubic centimetres in a cubic metre?
	ANSWER: A million

	#9  What is the capital of Tibet?
	ANSWER: Lhasa

	#10  Where is the opera 'Billy Budd' set?
	ANSWER: On board a warship, the Bellipotent



0---	COMING SOON

	Design Management

	The Handbook of Good English

	Virginia Woolf - illustrated

	CSS The Missing Manual

	Hyde Park Gate News

	Harold Nicolson's Diaries

	Frances Partridge Diaries

	Charles Dickens - VIP





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    	News-127-April-2007
    	ISSN 1470-1863
    	The British Library